From: About.com Nonprofit Charitable Orgs
We don't yet know the full picture about charitable giving in 2009,
but Steve MacLaughlin, of Blackbaud, has some stats about online
giving for the year. Blackbaud closely tracks nonprofits that use
its online fundraising and CRM tools, enabling an early peek at
online trends throughout the year. Here are some online giving
stats and trends that Steve revealed today: Giving online is still
growing despite the economic climate. Revenue from online giving
grew 46% in 2009 when compared with 2008. The final three months of
2009 saw the most online revenue, accounting for 46% of the total.
December, alone, accounted for 30% of revenue and 18% of the volume
in number of transactions. The average gift online in December was
$244.17, a decrease of 2% from December 2008. However, online
givi...
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